Born from a blend of Korean heritage and American innovation, Seoulli was founded by Korean-American women with roots in fashion, tech, and merchandising. Inspired by Korea’s rich coffee culture and shaped by our parents’ immigrant journeys, we created Seoulli to bring moments of calm, connection, and convenience to modern life.

South Korea pioneered the 3-in-1 coffee mix in 1976, and today, Koreans consume over 13 billion cups of instant coffee each year. At Seoulli, we’ve reimagined the Korean instant coffee experience—crafting a smoother, more generous cup with more coffee, organic sugar, and creamer from one of Korea’s largest dairies that delivers fresh locally sourced milk daily.

Our 100% Arabica beans come from Germany and Uganda and are brewed using an exclusive Dual-Presso Extraction technique, blending espresso depth with drip clarity. This creates a medium roast that’s vibrant, smooth, and deliciously balanced.

Unlike traditional Korean sticks sized for a quick 3–4 oz sip, Seoulli Latte Sticks are designed with the U.S. lifestyle in mind—serving a full 6–8 oz cup for a true café moment.

In a fast-paced world, Seoulli invites you to pause, sip, and savor.